South African rapper, Cassper Nyovest will be releasing a new album, Refiloe on the 31st of October and has launched a genius campaign to make the album go GOLD on the day of release and PLATINUM in a month! He revealed this with a post on his Instagram page.

For the album to go Gold in South Africa, 20,000 copies will have to be sold while shipping 40,000 units will make it go platinum. ┬áThe rapper, who won the “Best Hip Hop” award at the just concluded MAMA, plans to achieve this and has urged his fans to buy a copy of the album along with their tickets to his concert, which will also be holding on the 31st day of October, at the Ticketpro Dome, an event centre that has a seating capacity of approximately 19,000.